Pengaruh Electronic Word of Mouth (E-WOM), Brand Trust, Brand Image, dan Brand Awareness terhadap Keputusan Pembelian Produk Skincare Skintific melalui E-Commerce

Oktafiyani, Widiya and Rizky, Gia (2023) Pengaruh Electronic Word of Mouth (E-WOM), Brand Trust, Brand Image, dan Brand Awareness terhadap Keputusan Pembelian Produk Skincare Skintific melalui E-Commerce. Skripsi thesis, Universitas Teknologi Yogyakarta.

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Item Type: Thesis (Skripsi, Tugas Akhir or Kerja Praktek) (Skripsi)
Subjects: H Social Sciences > HB Economic Theory
Divisions: Fakultas Ekonomi dan Bisnis > S1 Manajemen
Depositing User: Kaprodi Manajemen UTY
Date Deposited: 26 Oct 2023 02:10
Last Modified: 26 Oct 2023 02:10
URI: http://eprints.uty.ac.id/id/eprint/14021

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