Tourism Development Strategy of Kalisuci Tourism Area Gunungkidul Regency, Indonesia
- DOI
- 10.2991/978-2-38476-228-6_35How to use a DOI?
- Keywords
- Tourism village; Development; Strategy
- Abstract
Kalisuci tourism area is a special interest tourism that utilizes conduit-type Jirak underground river for cave exploration and tubing. During the rainy season, floods frequently happen and cause the underground river to overflow so that cave tubing cannot be carried out. As a result, the number of visitors dropped dramatically. This non-continuous tourism activity provides suboptimal benefits for the Kalisuci community as tourism actors. This research aims to evolve tourism development strategies of Kalisuci tourism area. Focused group discussion is conducted with tourism actors of Kalisuci tourism area to figure out factors affect the tourism development and formulate strategies to manage them. Identified factors are analyzed using SWOT to determine the internal and external factors faced by Kalisuci. While the priority strategic is analyzed by QSPM based on attractive score of the factor affecting strategy formulation. There are 32 internal factors (13 strengths and 19 weaknesses) and 24 external factors (13 opportunities and 11 treats) show that Kalisuci tourism is in quadrant III. It means that Kalisuci faces many internal problems but also has opportunities that can be utilized. Internal improvement and strengthening strategies are deemed necessary before seizing external opportunity. It can be done by electing a figure as driving force to increase community participation as well as holding a community-based tourism training to empower village communities in tourism development.
- Copyright
- © 2024 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Bayu Argadyanto Prabawa AU - Desy Wahyuning Tyas AU - Firda Annisak AU - Ngizudin Alfi Hidayanto AU - Akbar Preambudi PY - 2024 DA - 2024/06/12 TI - Tourism Development Strategy of Kalisuci Tourism Area Gunungkidul Regency, Indonesia BT - Proceedings of the International Conference on Multidisciplinary Studies (ICoMSi 2023) PB - Atlantis Press SP - 405 EP - 421 SN - 2352-5398 UR - https://doi.org/10.2991/978-2-38476-228-6_35 DO - 10.2991/978-2-38476-228-6_35 ID - Prabawa2024 ER -