Rahman, Deni and Dewanti, Ratna Listiana (2024) THE INFLUENCE OF ECO-BRAND, ECO-LABEL, ENVIRONMENTAL ADVERTISEMENT, AND PREMIUM PRICE ON PURCHASING DECISIONS THROUGH MEDIATION BRAND IMAGE. The Fifth International Research Conference on Management and Business (5 th IRCMB) (5). pp. 2230-2244. ISSN 2503-3131
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| Item Type: | Article |
|---|---|
| Subjects: | H Social Sciences > HB Economic Theory |
| Divisions: | Fakultas Bisnis dan Humaniora > S1 Manajemen |
| Depositing User: | Kaprodi Manajemen UTY |
| Date Deposited: | 13 Jan 2025 02:58 |
| Last Modified: | 13 Jan 2025 02:58 |
| URI: | http://eprints.uty.ac.id/id/eprint/17365 |
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