Pengaruh Social Media Marketing dan Product Knowledge terhadap Purchase Intention pada Produk Tumbler dengan FOMO sebagai Variabel Mediasi di Indonesia

Apriyansa, Bagas and Addinpujoartanto, Nur Ariefin (2025) Pengaruh Social Media Marketing dan Product Knowledge terhadap Purchase Intention pada Produk Tumbler dengan FOMO sebagai Variabel Mediasi di Indonesia. Skripsi thesis, Universitas Teknologi Yogyakarta.

[img] Text
5210211145_BAGAS APRIYANSA.pdf
Download (189kB)
Item Type: Thesis (Skripsi, Tugas Akhir or Kerja Praktek) (Skripsi)
Subjects: H Social Sciences > HB Economic Theory
Divisions: Fakultas Bisnis dan Humaniora > S1 Manajemen
Depositing User: Kaprodi Manajemen UTY
Date Deposited: 14 Aug 2025 03:13
Last Modified: 14 Aug 2025 03:13
URI: http://eprints.uty.ac.id/id/eprint/18646

Actions (login required)

View Item View Item
UTY Open Access is powered by EPrints 3 which is developed by the School of Electronics and Computer Science at the University of Southampton. More information and software credits.