Pengaruh Green Marketing Mix dan Green Knowledge terhadap Purchase Intention Konsumen di Kopi Klotok Yogyakarta dengan Gender sebagai Variabel Moderating

Putra, Sahrizal and Utami, Ristianawati Dwi (2026) Pengaruh Green Marketing Mix dan Green Knowledge terhadap Purchase Intention Konsumen di Kopi Klotok Yogyakarta dengan Gender sebagai Variabel Moderating. Skripsi thesis, Universitas Teknologi Yogyakarta.

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Item Type: Thesis (Skripsi, Tugas Akhir or Kerja Praktek) (Skripsi)
Subjects: H Social Sciences > HB Economic Theory
Divisions: Fakultas Bisnis dan Humaniora > S1 Manajemen
Depositing User: Kaprodi Manajemen UTY
Date Deposited: 25 Feb 2026 02:30
Last Modified: 25 Feb 2026 02:30
URI: http://eprints.uty.ac.id/id/eprint/19628

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