Ratna Fitriyani, Ratna (2019) PENGARUH EXPERIENTAL MARKETING, EMOTIONAL MARKETING DAN ELECTRONIC WORD OF MOUTH TERHADAP ONLINE PURCHASING DECISION GENERASI MILENIAL PADA FASHION E-COMMERCE INDONESIA. Tugas Akhir thesis, UNIVERSITAS TEKNOLOGI YOGYAKARTA.
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Item Type: | Thesis (Skripsi, Tugas Akhir or Kerja Praktek) (Tugas Akhir) |
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Subjects: | H Social Sciences > HB Economic Theory |
Divisions: | Fakultas Ekonomi dan Bisnis > S1 Manajemen |
Depositing User: | Kaprodi Manajemen UTY |
Date Deposited: | 16 Jul 2019 01:35 |
Last Modified: | 16 Jul 2019 01:35 |
URI: | http://eprints.uty.ac.id/id/eprint/2957 |
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