Irawati, Anggit Esti and Suhartono, Ehrmann (2020) Analisis Technology Acceptance Model Aplikasi Linkaja. Jurnal Riset Ekonomi dan Bisnis, 13 (3). pp. 164-174. ISSN 2580-8451
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Abstract
The potential for using e-money is huge and attracting attention as an alternative payment method around the world. The government through Bank Indonesia mobilizes the public to carry out the National Non-Cash Movement (GNNT). However, only certain segments of society that using e-money. This study aims to test the Technology Acceptance Model (TAM), perceived ease of use and perceived usefulness, adding perceived risk to determine the effect of attitude toward using and actual use on the use of the LinkAja application. The analysis method use Structural Equation Modeling (SEM) with the SmartPLS. This research was conducted using survey method and the sample was taken using a pirposive sampling technique to the respondents using the LinkAja application throughout Indonesia. Respondents obtained were 200 respondents. The results showed that perceived ease of use and perceived usefulness had a significant positive effect on attitude toward using and actual use. Perceived risk has no significant effect on the actual use of LinkAja application
| Item Type: | Article |
|---|---|
| Subjects: | H Social Sciences > HF Commerce > HF5601 Accounting |
| Divisions: | Fakultas Ekonomi dan Bisnis > S1 Akuntansi |
| Depositing User: | Ehrmann Suhartono Ehrmann Suhartono |
| Date Deposited: | 24 Jan 2021 13:04 |
| Last Modified: | 24 Jan 2021 13:04 |
| URI: | http://eprints.uty.ac.id/id/eprint/6356 |
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