Items where Author is "Fauziah, Rika"

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Thesis (Skripsi, Tugas Akhir or Kerja Praktek)

Fauziah, Rika and Rokhmat, Rokhmat (2025) Pengaruh Electronic Word of Mouth (e-WOM), Brand Trust, dan Content Marketing terhadap Buying Decision di Kalangan Generasi Z yang Aktif Berbelanja Produk Fashion pada Platform Tiktok. Skripsi thesis, Universitas Teknologi Yogyakarta.

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