PENGARUH BRAND IMAGE DAN KEWAJARAN HARGA TERHADAP MINAT BELI DAN ELECTRONIC WORD OF MOUTH MELALUI CORPORATE IMAGE SEBAGAI VARIABEL INTERVENING TERHADAP MINAT BELI KONSUMEN GO-FOOD YOGYAKARTA

Yunita Anggreani Prasetyo, Prasetyo (2018) PENGARUH BRAND IMAGE DAN KEWAJARAN HARGA TERHADAP MINAT BELI DAN ELECTRONIC WORD OF MOUTH MELALUI CORPORATE IMAGE SEBAGAI VARIABEL INTERVENING TERHADAP MINAT BELI KONSUMEN GO-FOOD YOGYAKARTA. Tugas Akhir thesis, UNIVERSITAS TEKNOLOGI YOGYAKARTA.

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Item Type: Thesis (Skripsi, Tugas Akhir or Kerja Praktek) (Tugas Akhir)
Subjects: H Social Sciences > HB Economic Theory
Divisions: Fakultas Ekonomi dan Bisnis > S1 Manajemen
Depositing User: Kaprodi Manajemen UTY
Date Deposited: 10 Jul 2018 07:15
Last Modified: 10 Jul 2018 07:15
URI: http://eprints.uty.ac.id/id/eprint/1316

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