ADVERTISER SERVICE REGISTRATION INFORMATION ON RADIO STREAMING WITH PAYMENT GATEWAY

Adam Khrisna Adiwijaya, I Gede (2023) ADVERTISER SERVICE REGISTRATION INFORMATION ON RADIO STREAMING WITH PAYMENT GATEWAY. ["eprint_fieldopt_thesis_type_tugasakhir" not defined] thesis, University of Technology Yogyakarta.

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Abstract

ABSTRACT Creating advertisements on radio is different from creating advertisements that will be communicated through other media. In utilizing radio advertising, it is necessary not only to estimate the type of people who will buy the advertised product (for example, adult women, housewives or career women, upper middle class or lower middle class, etc.), but also estimates. about what listeners are doing while listening to the radio. Listeners may not only listen to the radio, without doing other activities, considering that radio is a medium that at least requires a lot of concentration when listening to it, compared to other media. Keywords: product, advertising, radio.

Item Type:	Thesis (["eprint_fieldopt_thesis_type_tugasakhir" not defined])
Subjects:	T Technology > T Technology (General)
Divisions:	Fakultas Sains Dan Teknologi > S1 Informatika
Depositing User:	Kaprodi S1 Informatika UTY
Date Deposited:	27 Sep 2023 06:57
Last Modified:	27 Sep 2023 06:57
URI:	http://eprints.uty.ac.id/id/eprint/13630

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