Pengaruh Green Product dan Word of Mouth (WoM) di Era Eco-Friendly terhadap Keputusan Pembelian melalui Minat Beli sebagai Intervening pada Konsumen Coffeeshop di Yogyakarta

Pratama, Zandiga Irsa and Dewanti, Ratna Listiana (2026) Pengaruh Green Product dan Word of Mouth (WoM) di Era Eco-Friendly terhadap Keputusan Pembelian melalui Minat Beli sebagai Intervening pada Konsumen Coffeeshop di Yogyakarta. Skripsi thesis, Universitas Teknologi Yogyakarta.

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Item Type: Thesis (Skripsi, Tugas Akhir or Kerja Praktek) (Skripsi)
Subjects: H Social Sciences > HB Economic Theory
Divisions: Fakultas Bisnis dan Humaniora > S1 Manajemen
Depositing User: Kaprodi Manajemen UTY
Date Deposited: 25 Feb 2026 01:35
Last Modified: 25 Feb 2026 01:35
URI: http://eprints.uty.ac.id/id/eprint/19607

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